The USPS Loyalty Program has enrolled more than 1 million members — a figure it was not expected to reach until the end of the year — and has generated more than $500 million in revenue.
The initiative, which was launched in mid-2020, allows businesses to earn credits for using Click-N-Ship to purchase Priority Mail and Priority Mail Express services.
Last year, the program was expanded to offer three tiers, based on spending:
• Base. Existing USPS customers are automatically enrolled in this tier, earning $40 in credits for each $500 spent in qualifying Priority Mail and Priority Mail Express products.
• Silver. Businesses that reach $10,000 worth of Priority Mail and Priority Mail Express purchases in the prior calendar year earn $50 in credits for each $500 spent.
• Gold. Businesses that reach $20,000 worth of Priority Mail and Priority Mail Express purchases in the prior calendar year will have access to commercial base pricing, with up to 20 percent savings on their Priority Mail and Priority Mail Express shipments.
More than 2,000 participants have qualified for the program’s silver and gold tiers.
The USPS Loyalty Program page on usps.com has more information.