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Love is in the air — especially in Valentine, a small town in far West Texas whose affection for Valentine’s Day is as evident as its name.
Each year, this 71-person town comes alive with a grand celebration of love, attracting visitors from near and far with its heartfelt traditions and festive spirit. From the lively festival to its famed postal influence, Valentine becomes a hub of romance every February, drawing more than 1,000 visitors to celebrate Valentine’s in Valentine.
The town’s beloved festival features Texas music, regional food, boot scootin’ and a deep sense of community that relishes the power of love in all forms — whether through family, friends or romantic relationships — making it a must-visit destination every February.