The Postal Service received two nominations in the Licensing International Excellence Awards this year.
USPS is in the running in the category Best Brand — Corporate, along with Dr. Scholl’s, Girl Scouts of the USA, Hershey’s, Kodak and Scotts Miracle-Gro.
True Crime Stories, a Postal Inspection Service-branded game, was nominated in the Best Licensed Product — Toys, Games, Novelties, Role Play (ages 8+) category.
“The USPS Licensing team has strategically connected USPS to new generations and markets, exemplified by its digital stamp art NFT initiative, a children’s book featuring its iconic character called ‘Mr. ZIP’s Windy Day,’ and the first-ever interactive detective game, True Crime Stories,” the organizers wrote on the awards website.
The winners will be announced May 20.